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The verification of correspondence between the media and the public agenda
Horová, Terezie ; Vinopal, Jiří (advisor) ; Lupač, Petr (referee)
This thesis deals with the subject of correspondence between the media and the public agenda. It is based on previous studies , where the relationship between the media and the public agenda confirmed sociologist McCombs (Dearing a Rogers 1996: 6). On the sources it is trying to establish a linkage on the specific topic of the church restitutions , which discusses in particular the development and opinions both in the media and in the public agenda. In contrast to previous pieces I try to penetrate deeper into the linkage between media and public agenda and investigate their mutual correspondence. For analyzing the media agenda, the author uses the method of content analysis of newspaper articles in selected printed media. Then the result is compared to a secondary analysis of survey data Naše společnost, that realized the Center for Public Opinion Research, which represents the public agenda in this case. The main results of the analysis is verified that the media and the public agenda influenced each toher in the particular case, the issue of restitution of churches . First, it is managed to identify similarities between the frequency of occurrences of each media reports and public interest in the topic. It is also discovered a connection between opinions on the topic in the media and public...
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Pavlis, Daniel ; Končelík, Jakub (advisor) ; Suk, Pavel (referee)
My rigorous thesis describes the system of press regulation in Protectorate of Bohemia and Moravia by means of two-level comparison. The first one is a comparison of official orders and directives with real content of legal Czech protectoral press (it means "Národní politika" for this research) during two important eras: after the assassination of Reinhard Heydrich and Adolf Hitler. The second one is a comparison of these two media agendas and their synthesis. I wanted to demonstrate the process of press regulation through concrete agendas that are similar in many points: both events are the same (assassinations); both men were the highest men in nazi hierarchy (Hitler was number one in the Third Reich, Heydrich was number three); media were supposed to make some reaction in the direct of recipients because of the propaganda power. But there were some differences as well: the assassination of Reinhard Heydrich causes his death and it was made by Czech emigrants; Adolf Hitler survived almost unhurt and the following revolt and plot (part of the operation Valkyrie) was planned by German high officers in Germany. One of the results of this rigorous thesis is the statement that it was important for Czech press institutions if the event is a part of protectoral life and environment or if it takes place elsewhere...
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Context of agenda-setting in the context of Czech media studies
Nečas, Vlastimil ; Jirák, Jan (advisor) ; Just, Petr (referee) ; Šubrt, Jiří (referee)
This dissertation thesis follows from a wide stream of considerations of the relationship between the mass media, public and politics; in particular detail, it deals with a specific concept which attempts to grasp, model and empirically examine this relationship. The main goals of the thesis can be in short divided into two interrelated areas. The first aim is to introduce the concept of agenda setting to the Czech academic environment, with its theoretical, terminological and research frame for an analysis of relationships between the mass media content, dynamics of public opinion, and the political sphere. The second aim is to analyze how agenda setting processes are theoretically grounded and studied in the Czech social studies. The theoretical part of the thesis is structured according to two perspectives: diachronic and synchronic. In the diachronic perspective, I try to grasp the social context and historical origins of agenda-setting as a concept, its development, main trends, and developmental lines. This way, I move forward to the synchronic perspective and describe academic grounding of agenda-setting; I give a detailed analysis of the present level of the agenda-setting research and the main research areas through available classifications. The second fundamental area of the dissertation consists...
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Criteria for selection of reports from the European Parliament in the Czech dailies
Šponerová, Klára ; Nečas, Vlastimil (advisor) ; Křeček, Jan (referee)
Master Thesis "Criteria for selection of news from the European Parliament into the Czech media" deals with the factors that affect the classification of reports about events in the European Parliament in the Czech print and online journals as well as defining characteristics that are typical for these reports. In the theoretical part presents political and media communication and logic and goes to the main concepts of news production, such as agenda setting, framing and priming. This Thesis is also about media and intermedia agenda and presents the information already known concerning the relationship between the European Union and the media. Research is a part of practical section. It's aim is to map by content analysis the characteristics typical for reporting about the European Parliament as a specific institution of the European Union. Further aim is the verification of assumptions based on previously conducted research abroad focusing on the theme of the EU. Trying to better determine what characters show mass media content which is to the Czech public the main source of information about European structures by large extends. The Thesis also tries to answer the question often discussed the lack of presentation of the European agenda in news media agendas, the communities of the European Union...
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Agenda-setting at the Local Level
Jirků, Jan ; Jirák, Jan (advisor) ; Köpplová, Barbara (referee)
The rigorous thesis named Agenda-setting at the Local Level deals with concept agenda-setting and applies it on the research made in local conditions. It is checked to what degree the process of agenda-setting is functional on this level and how in the concrete it expresses oneself. At the same time follows up-to-date trend of research in agenda-setting being characterized by displacement from macro structural level to micro structural level and by replacement of general hypotheses to concrete hypotheses. The rigorous thesis describes relationships among citizens of Nové Město na Moravě including integrated villages as representatives of local public agenda, toll-free fortnightly Novoměstsko that belongs to local media agenda and municipal politicians as representatives of local political agenda. It is based on groundbreaking studies that checked the validity of agenda-setting on the macro structural level and it is used quantitative and qualitative methods that propped oneself upon that studies. The way of fortnightly publishing and the town government were changed in the period between the first and the second research. Therefore, the rigorous thesis also analyzes impact of these changes on the process of agenda-setting.
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Twitter as a source of Czech printed newspapers and internet news portal
Kemel, Sebastian ; Nečas, Vlastimil (advisor) ; Švelch, Jaroslav (referee)
This diploma thesis deals with the social network Twitter as a journalistic source for printed dailies and Internet news portals in the Czech media environment. The work consists of two main parts - theoretical and practical. The theoretical part first briefly introduces the general influence of social networks on the form of the journalistic profession today, then attention is focused specifically on the social network Twitter and its relationship with journalists and media organizations. At the end of the theoretical part, knowledge from the use of the digital platform Twitter as a journalistic source and how this fact affects journalistic routines and procedures is analyzed, also with the ability of Twitter to strengthen the role of certain types of sources and contributes to the personalization of the media and political environment. The practical part of this work will deal with how this procedure in the use of Twitter as a source differs between traditional printed dailies and Internet news portals.
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Media Image of Apprentice Education
Stříbrný, Petr ; Mouralová, Magdalena (advisor) ; Gargulák, Karel (referee)
The aim of my bachelor thesis is to describe the media image of the apprentice education in Czech Republic between years 2005 and 2018. I will describe what was contained in newspaper articles related to the topic in chosen years. First of all I will look up and sort out related articles. Then I will analyse how the apprentice education is presented in major newspaper media. Chosen method of analysing is frame analysis with which one I will be able to qualitatively examine the content of the media image. I will find out context, coherence, impression and results of those articles. Main purpose is an identification of frameworks occurring in the given issue and their sponsors. I will also find out main problems of each framework, their causes and suggested or implied solving of problems in apprentice education.
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Media coverage of Fridays for Future
Honc, Martin ; Miessler, Jan (advisor) ; Končelík, Jakub (referee)
The present thesis investigates the impact of the global strike for climate organised by the Fridays for Future movement and led by Greta Thunberg on the approach of selected Czech media toward their coverage of environmental topics. By applying the method of quantitative content analysis, the thesis aims to uncover how Czech media reported on a clearly defined area of ecological problems and incidental environmental topics before and after the protest, while dedicating special attention to the representation of topics and frames in media agenda and the coverage of the respective persons and organisations involved. The theoretical section defines global ecological issues and presents theoretical concepts relevant for studying the media coverage of environmental topics and the impact of social movements and their protests on the agenda of the topics at hand with regard to historical and societal contexts. The thesis' methodology introduces the primary and secondary research questions and explains the choice of the variables of interest for the subsequent quantitative content analysis of selected Czech media. The practical part interprets the results of the analysis and presents a discussion which confronts the results with insights from comparable foreign studies and dissertations mentioned in the...
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The election of the Director General of Czech Television in 2017 as a news topic
Coufalová, Dominika ; Štoll, Martin (advisor) ; Lokšík, Martin (referee)
The thesis deals with the election of the Director General of Czech Television in 2017. The topic is viewed from the perspective of the media agenda of print and online media. The researched media was chosen by the key of the highest readership in the period from the beginning of January to the end of April 2017. The thesis is divided into two parts, theoretical and practical. The theoretical part deals with the specifics of the effects of media, which categorizes into three types. Furthermore, the theory mentions the concept agenda-setting, which belong to the long-term effects of the media, and which includes the examined media agenda. The theory also defines the concepts of public service and public service media, related terms and basic legal anchoring. The theoretical part also presents the Czech Television institution and its supervisory body, which elects the General Director, the Council of Czech Television. The practical part, through the analysis of news outputs that were published for the election in the defined period, using quantitative content analysis and qualitative analysis of the frameworks, shows how the choice was displayed in the media environment and what topics it raised. The quantitative part defines the codes that were most frequent in the news output. The qualitative part...
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Framing of immigration in Czech daily newspapers
Vicenová, Natalie ; Nečas, Vlastimil (advisor) ; Křeček, Jan (referee)
The analysis "Framing of immigration in Czech daily newspapers" reveals how Czech daily newspapers framed so called migration crisis in Europe in 2015 when the immi- gration issue belonged to the most important issues in both Czech and foreign news media. This thesis draws from theoretical and analytical concept of media framing and concept of Agenda setting which deal with aspects used by media in describing reality, and their media effects on public opinion. Quantitative content analysis of five national daily newspapers revealed that immi- gration issue was represented mainly as international political problem, followed by security threat as the second most frequent topic of news on immigration. In almost all news articles the immigration issue was framed as problem, whereas cause frame and solution frame were present in approximately a quarter of news on immigration. Czech and foreign politicians and government sources were the most cited or para- phrased actors in Czech daily newspapers. On the other hand, refugees, immigrants and ci- tizens were less frequent speakers, and experts rarely commented on the issue of immigration in Czech daily newspapers. Further results of this analysis revealed that thematic framing rather than episodic was prevalent in immigration news, and human interest...
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